Daniel Nolan is managing director of theEword, one of Manchester’s leading independent digital agencies. The agency specialises in working with lifestyle and leisure brands to drive awareness, consideration and purchase intent. Daniel is the co-chair of pro.manchester’s creative committee, the chairman of the Manchester Publicity Association and has previously been recognised as the Digital, Media or Creative Professional of the Year at the Made In Manchester Awards. He is a passionate ambassador for Manchester and the North West’s creative, digital and media industries and has hosted and spoken at conferences and events for the likes of pro.manchester, the Chartered Institute of Public Relations, Salford Media Festival, the MPA, Manchester Metropolitan University and many more. Working with Manchester Metropolitan University, Oldham College and the UTC @ MediaCity, Daniel is also a leading figure locally in setting the agenda for training and retaining the best creative, digital and media talent in the city.